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Screen printing vs DTG: which is right for you?

· 7 min read

How screen printing and direct-to-garment (DTG) printing compare on cost, color, feel, durability, and minimums, and how to pick the right method for your run.

How each method works

Screen printing pushes ink through a fine mesh stencil (one screen per color) directly onto the garment, then cures it with heat. It lays down a thick, opaque layer of ink that sits boldly on the fabric. It has been the standard for merch for decades because the results are vivid and extremely durable.

Direct-to-garment (DTG) works like an inkjet printer for fabric: water-based inks spray directly into the fibers in a single pass. There are no screens and no per-color setup, so any design, gradients, photographs, hundreds of colors, costs the same to print.

Cost: where the break-even point sits

Screen printing carries setup cost for each screen, but per-piece cost drops fast with quantity. DTG is the opposite: nearly zero setup, but per-piece cost stays flat no matter how many you order.

  • Under ~30 pieces: DTG usually wins, especially for multi-color art.
  • 30-50+ pieces with 1-3 ink colors: screen printing pulls ahead.
  • 100+ pieces: screen printing is almost always cheaper per piece.

Exact numbers depend on your design and blanks, which is why we confirm everything on a written quote rather than a generic price chart.

Color, feel, and durability

Screen printing produces the most saturated, opaque color, including on dark garments, and can hit exact brand colors with Pantone-matched inks. The print has a tactile hand you can feel, and cured plastisol survives heavy washing for years.

DTG produces softer prints with essentially no hand feel, and it reproduces fine detail and gradients that screens cannot match at small volumes. On dark garments DTG needs pretreatment and a white underbase, which adds cost and can slightly stiffen the print area. Expect somewhat more fade over many wash cycles than a screen print.

The short decision rule

  • Bold logo, 1-3 colors, 30+ pieces → screen printing.
  • Photograph or complex full-color art, or under 30 pieces → DTG.
  • Premium feel on fleece or caps → consider embroidery instead.

Not sure where your design lands? Send it with your quantity and we'll recommend the method in your quote, see our screen printing and custom t-shirt services for what each looks like in production.

FAQ

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