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BigRed//Hacks · Cornell University

One compass, two crews, plenty of ideas. Cornell's BigRed//Hacks tees put hackers in blue and staff in black, with a shared graphic connecting everyone making the weekend happen.

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Four BigRed//Hacks participants wearing blue compass graphic tees at the Cornell event photo booth
The BigRed//Hacks crew
BigRed//Hacks participants at the photo booth, with HACKER lettering and sponsor logos visible on the back of a blue tee
At the event: hacker tees and sponsor details
Front and back of a blue BigRed//Hacks t-shirt with a compass graphic, HACKER lettering, and sponsor logos
Hacker tee design
Front and back of a black BigRed//Hacks t-shirt with a blue compass graphic, STAFF lettering, and sponsor logos
Staff tee design

Overview

A compass is a good companion when you are figuring something out as you go. For Cornell's BigRed//Hacks, it gives the tees a fitting center: the same graphic belongs to both the hackers trying ideas and the staff helping the event run. Blue and black make the two groups easy to tell apart. Turn the shirts around and HACKER or STAFF spells it out, above the sponsor marks. There is a useful bit of event design in that arrangement. You can spot someone to ask for help, recognize another participant, and see the supporters behind the gathering. One shared compass leaves room for everyone to take their own direction.

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